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Pai Lin | 白琳

Pai Lin

When Depressy Strikes, Hold It Tight was originally an interactive website created as a graduation project by Lin Yu-heng and Pai Ling when they were design students. Her mother’s experience with mental illness made Lin Yu-Heng realize how poorly society understands the condition, and Depressy aimed to overturn these lingering misconceptions through the power of design. An immediate online viral success, When Depressy Strikes, Hold It Tight received a Red Dot Award for Communication Design in 2016, and qualified for Taiwan’s Young Pin Design Award in 2016, as well as the Adobe Design Achievement Awards.